Monthly Archives: May 2012

How Fast Can You Charge?

One of the most common questions every Electric Vehicle owner get is “How long does it take to Charge?”

Join us in celebrating the answer to that question at the ribbon cutting event for the first Northern California DC Fast Charger @ Stanford Shopping Center.

When: Tuesday May 15, 4:30 PM – 6:00PM
Where: Stanford Shopping Center, Palo Alto, CA – 1st Level Parking Garage Next to Quarry Road

Bay Area Electric Vehicle Supporters:

Please join the Mayor of Palo Alto, Stanford Shopping Center / Simon Malls, the Electric Auto Association and 350 Green for a “Special Ribbon Cutting” to welcome Northern California’s first public DC fast charger!

Attendees who attend this historic Bay Area Electric Vehicle moment will receive a first hand demonstration of how to DC Fast Charge your car and light refreshments provided by Stanford Shopping Center.

Drive your Electric Car for priority VIP Parking. Bring your CharJit (LoopEV) passes if you have them to show your support for Bay Area charging infrastructure providers.

Following the event – shop, dine and enjoy another location that just got more accessible to Bay Area EV drivers. Not to mention celebrate the fact that now you have a new faster way to traverse the Bay Area!

Answer: Using the CHAdeMO port installed on many Nissan LEAF and Mitsubishi iMEV cars you can charge at 160 Miles Per Hour.

New Article from the Palo Alto Daily / Mercury News – Electric vehicles can get a quick jump at Stanford Shopping Center.

Pricing Models for EV Charging

Today in Palo Alto Green On Ramp’s Paul Stith joined a panel moderated by Rafael Reyes (Executive Director, Bay Area Climate Collaborative) with Richard Lowenthal (CTO & Founder, Coulomb Technologies) and Geoff Ryder (Sustainability Principal, SAP) to talk about pricing models for Electric Vehicle charging.

The session titled “Pilot Pricing for Electric Vehicle Charging Stations” was hosted by AGRION, in Palo Alto to discuss the various approaches being tested for revenue generation in this early market.

Consumers of public charging will pay for charging only when they absolutely have to and will continually assess their charging options based on the complete value of their session using a number of factors such as proximity to tasks needed to be accomplished, time to charge, miles needed to be driven, payment convenience and reservation systems.

Over time, providers of charging will develop profiles of drivers and tailor pay as you go pricing along with subscription plans that fit fueling needs.

Though very early – it is clear station owners must look beyond the actual electricity as a fuel and price according to the complete revenue streams and services.  Revenue streams must be carefully examined and broken down by direct, indirect revenue along with intangible branding benefits and opportunities for the station owners and operators.